Shen Yun is everywhere. But what actually happens inside one of its shows? I bought a ticket to see for myself

News Room
By News Room 17 Min Read

Shen Yun, the Chinese performing arts troupe whose ubiquitous ads purport to showcase “China before communism,” runs one of the most aggressive marketing campaigns in the world. Even if you don’t know what exactly the company does, you’ve almost certainly heard of them — their ubiquitous TV spots, with women twirling silk-sleeve extensions have become as much cultural touchstones as Ikea’s old “Start the Car!” ads.

But as visible as the group already is, it became the centre of a cultural and political flashpoint earlier this spring, when a series of bomb threats led to the cancellation of Shen Yun’s run at Toronto’s Four Seasons Centre for the Performing Arts. 



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