Fried hair, flushed cheeks and fine moustaches: Beauty trends from the Fall 2025 Men’s Fashion Week shows

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By News Room 5 Min Read
Juun J, 3.Paradis, Sacai (@juun_j/Instagram; Thierry Chesnot/Getty Images; Julie Sebadelha/AFP via Getty Images)

A new season of menswear shows have come to a close and, with a couple of exceptions — like the vampiric eyeliner at Emporio Armani — the lack of big names in Florence and Milan coincided with relatively safe hair and makeup on the runways there. 

Thus, the most interesting beauty and hair looks came from Paris, where they took nonchalance to another level with intentionally unruly, dry hair — and made the most of the details: matching nails, a judicious touch of blush or just a sprinkling of facial hair.

Below are five trends that stood out on the Fall 2025 catwalks (one which requires nothing more than a little fresh air!).

Curtains, for hair

Oh, to be so blasé that you can’t be bothered to brush the hair out of your face. At White Mountaineering, some models’ hair was styled over their eyes, not quite obstructing their view. And those at Comme des Garçons Homme Plus wore wigs with long strands obscuring their eyes or bisecting their face. For Juun.J’s collection, CoverUncover, the models’ hair was styled loosely, covering half their face, and also sculpted over their eyes.

On the whole, the looks were a little subversive and gave off an air of indifference.

Nails to complete a look

Another delightful idea that came out of the Fall 2025 shows is to match your nails to your outfit to round out a look. 

At Louis Vuitton, the models’ nails were inspired by elements of the apparel: metallic gold to go with a gold bag; black and white to complement a black leather jacket and black bag with white lettering; and 3D flowers to echo the embellishments on a cardigan. A Feng Chen Wang model wore blue nails to go with a blue turtleneck, and others in the show also had painted nails to go with pops of blue from a bag, stripes or a layered piece. 

Further proof that our hands are the next frontier in men’s grooming: the alien-like prosthetics Walter Van Beirendonck’s models wore on their fingertips.

Sharp moustaches 

The number of thin moustaches on the runway this season heralds a shift. Models are often barefaced, though some sport beards and every now and then a moustache — albeit usually fuller than what we’re seeing now.

Nowhere were sharp, sometimes angular moustaches more visible than at Willy Chavarria, where more than a dozen of the models had facial hair, ranging in style, shape and thickness. At 032c, a handful walked the runway with thin moustaches, which added either sophistication or edge. And the opening look at 3.Paradis featured a model with a moustache, as did the third.

A little facial hair can go a long way in creating a personal — and recognizable — look.

Cold-bitten cheeks

Many of us Canadians are used to seeing cheeks that are ruddy from the cold. To judge from some of the makeup choices on the Fall 2025 runways, people actually like this look.

3.Paradis’s Emeric Tchatchoua lived in Montreal and would be intimately familiar with the cold winters. And he played up that theme with fake snow on the catwalk and with makeup. Some models had a faint shade of purple on their lips, while another had rosy cheeks

At Sean Suen, too, rosy cheeks coupled with winter wear gave the impression the models were cold.

A little blush might augment it, but for many Canadians, all it’ll take to recreate this runway look is stepping outside during the winter.

Fried hair

 

If you struggle with dry, frizzy hair, it may be time to embrace it. 

On the last day of Paris Fashion Week, Sacai’s models looked as if they had either been zapped or spent hours under a blow-dryer, with straw-like hair, which looked completely devoid of any natural oils. 

It wasn’t the first show where hairstylists had opted for this look. A number of models at Yohji Yamamoto’s Fall 2025 show had particularly dry and frizzy hair. At Rick Owens, a model’s hair jutted out in jagged lines, while at Feng Chen Wang, the wigs and natural hair looked like an ad for revitalizing shampoo taken to the extreme.

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